Lagoona vs Tidio: more than a chatbot.
Tidio is a well-known live chat and helpdesk tool, with an AI agent called Lyro. If you're comparing, here's what Lagoona does differently: five AI team members in one system, a flat monthly price, and a model built for IT partners to resell.
What sets Lagoona apart
What you get with Lagoona
- Five AI team members, each with its own job. Customer service (Pearl), sales and bookings (Marina), saving money for finance and execs (Coral), admin and HR (Manta), and operations and forecasting (Horizon).
- Rock: all five as one team. The full team working together and sharing what it knows, for less than the five separately.
- Ready today. Every team member is ready the day you sign up. You (or your IT partner) connect your own systems with self-setup connectors: bookings, documents, till and rota figures, email forwarding and IT.
- Forecasting built in. Early warnings for each site (short-staffed days, stock running out) and forecasts 14 days ahead that check their own accuracy.
- Reef: far more than uptime. Watches your website, hosting, settings, storage and backups, logs and code, and checks security, privacy and running costs. It puts the most urgent problems first, with the cause and the fix in plain English.
- One system, built together. Every part runs on the same infrastructure and was built to work with the others: one sign-in, one set of roles, one place for your data. No plug-ins, automation tools or tie-ins between them, and no long contract.
- Built for every size. Single sites, chains with regions and locations, and IT partners who resell it under their own brand.
- Proof, not promises. Each team member has a dashboard showing what it did and what it found, so you can see it paying for itself.
- Licence it or own it. Pay monthly with running costs included, or buy a team member outright with the source code for your own business.
- Honest by design. Every agent tells people it's AI, answers only from your information, and sends nothing without your OK where it acts for you.
Price for AI answers, side by side
| AI answering customers | Lagoona (Pearl) | Tidio (Lyro AI agent) |
|---|---|---|
| Monthly price | £99 a month | Add-on from $32.50 a month (annual billing), from 50 Lyro conversations |
| Conversations included | Up to 2,000 chats a month | Chosen in steps up to 1,000 a month; more by contacting sales. Tidio also quotes "$0.5 per conversation" |
| Running costs | Included up to the limit | Charged by conversation |
Tidio prices from tidio.com/pricing and tidio.com/ai-agent, checked 17 October 2026, in US dollars as shown there. Prices change, so check theirs before you decide. Lagoona prices exclude VAT.
Beyond answering questions
| Job | With Lagoona |
|---|---|
| Bookings | Marina takes bookings around the clock, checked against your real diary, and shows you every customer you had to turn away |
| Costs | Coral reads your supplier invoices and contracts and finds price rises, possible double charges and renewal dates, each with its proof |
| Admin | Manta reads the emails you forward and drafts every reply; nothing goes out until you approve it |
| Operations | Horizon reads each site's till, rota and stock figures and warns you about short-staffed days and stock running out |
| IT | Reef watches your website, systems and code 24/7 and explains problems and fixes in plain English |
Questions
Is Tidio a good tool?
Yes. It's a popular live chat and helpdesk tool, and if what you mainly need is a shared inbox for your own staff to chat with customers, it's built for that. Lagoona is for businesses that want AI to take on several jobs, joined up, at a flat price.
Can I move from Tidio to Lagoona?
Yes. Pearl answers from the information you give it: your prices, hours, policies and FAQs. You can run both side by side while you compare.
Do I have to take all five team members?
No. Start with Pearl at £99 a month and add others when their dashboards show they pay for themselves. All five together (Rock) cost less than five separately.
We're an IT provider. Can we resell Lagoona?
Yes, under your own brand. See partner pricing.
Judge the answers yourself
Ask Pearl anything on our site, then try the other four team members.
Try them liveMore comparisons
Tidio and Lyro are trademarks of their owner. Lagoona AI isn't affiliated with or endorsed by Tidio. Facts about Tidio come only from Tidio's own website, on the date shown.